Headline Analyzer
Analyze your headline for word count, power words, sentiment words, and overall quality score.
How to use this tool
- Enter headline in the fields above.
- Results update instantly as you type — or click Calculate.
- Read your headline score (0–100) and the full breakdown beneath it.
Analyze your headline for word count, power words, sentiment words, and overall quality score.
How it works
A headline is often the only part of your content a user reads before deciding to click. This tool analyzes your headline's word count, identifies power words (emotionally charged words that drive clicks), flags sentiment words, and gives an overall quality score.
Type or paste your headline and the tool breaks it down: it checks that the length is neither too short (weak) nor too long (truncated in search), counts how many of the words are common, uncommon, emotional, or power words, and returns a quality score out of 100.
Use this tool when writing blog titles, email subject lines, ad headlines, or any text where the first impression determines engagement. Iterate on your headline until the score and breakdown reflect a strong balance of clarity, emotion, and keywords.
Worked example
Improve a blog post title
- Enter 'How to Save Money' as the initial headline.
- Read the score -- e.g. 42/100, low on power words.
- Revise to '7 Proven Ways to Save Money Fast and Build Wealth'.
- Re-analyze -- score rises to 71/100 with more power and emotional words.
A stronger headline with a higher score, more likely to attract clicks.
Common mistakes to avoid
- Writing headlines that score well but misrepresent the content -- clickbait harms trust and increases bounce rate.
- Overloading the headline with power words until it sounds hyperbolic or unbelievable.
- Ignoring the word count feedback -- headlines above 12 words are often truncated in search results and social previews.
Key terms
- Power word
- A word with strong emotional or persuasive impact, such as 'proven', 'ultimate', 'secret', or 'free'.
- Sentiment word
- A word that carries positive or negative emotional tone, e.g. 'amazing' or 'dangerous'.
- Headline score
- A composite quality rating based on word count, word type balance, and structural patterns associated with high-performing headlines.
Frequently asked questions
- What are power words?
- Power words are persuasive, emotionally charged words that trigger a response in readers, such as 'free', 'proven', 'secret', and 'instant'.
- What makes a good headline?
- Great headlines are 6–10 words, include a number or power word, address the reader directly, and set clear expectations about the content.